We partnered with Lilith Games to launch their latest mobile RPG, Dislyte. The game is described as a “stylish, urban, mythological RPG set in future cities with striking visuals, exuberant beats and superheroic characters”. We were tasked with maximising reach amongst RPG lovers over a 3 day period, whilst extending audience awareness through stand-out placements in Anime & key Mobile Gaming environments. The campaign was spread across 9 partners, utilising only the highest impact formats and negotiating a range of social posts & press releases.