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All Projects

Product Launch

We partnered with Rebellion on their release of Sniper Elite 5, ending the five year wait since the previous iteration of this award-winning series. Following a two-month period of Social and Video teaser assets, we went big in May to ensure the gaming community were fully aware of Sniper Elite’s impending Launch. Activating media in 9 territories, our multi-channel campaign spanned Social, Video, Programmatic and Direct display buys, as well as broadcast media presence in the US and UK markets. Sniper Elite 5 reached No.1 in the UK charts on week of release, as well as achieving ‘Best Seller’ status on Steam.
Tasks
Media Strategy, Planning and Implementation
Territories
US, UK, GSA, FR, ANZ, NORD, BLX, IT, ES
Channels
Search, Social, Video, Display, Connected TV, BVOD