The Talos Principle 2 is a puzzle-adventure video game developed by Croteam and published by Devolver Digital. It is the sequel to the highly successful The Talos Principle which was released in 2014. The title launched in November 2023, traditionally a very busy time for entertainment releases so it was imperative that the paid-media focussed on delivering standout and awareness.
Alongside more traditional social and video platforms we leveraged deals with Future (US/ UK) and Gameswelt (GER) to design bespoke high-impact placements that showcased the puzzle nature of the title. The Talos Principle 2 went on to be Devolver Digital’s biggest selling Steam title of 2023.